Monday, December 6, 2010
Project #2 Buisness Card
Description: This is a business card design for one of the service technicians at a car dealership, John Johnson Dodge. The purpose for the redesign was that the card needed to be updated. Two new logos need to be added along with the job description and a font type change. Being that the client wanted the design and layout to stay relatively the same, so this gave me little freedom for any kind of rearrangement for the additional logos. I chose to have the dealerships logo remain at the top middle since it is the dealerships logo and most important. To give the card the best possible look, I decided the SMS and ASE logos should go on either side of the Johnson logo and somewhat below it to distinguish importance. Other than the placement of the two logos, the rest of the layout remained the same, as per the clients request. However, being that I didn't receive the vector images I had requested, I had to search the internet for acceptable replacements. The ASE and SMS logos were manageable enough to use downloaded images but the Johnson logo I had to recreate from scratch. I pretty much had the original card on hand everyday for comparison and reference.
New Skills Learned: Though I had not learned any new skills to create the business card, I did learn how to work with a real life client and have a successful initial meeting with them.
Self Reflection: Looking back, i found this project fairly irritating yet simple. The layout, text, and background of the card was easy to achieve since they didn't change from the original. The logos were a different story however. I could not find any FREE svg images and the client had never sent me the ones I had asked for so I had to settle for google images for the SMS and ASE logos. However the John Johnson, being the focal point of the card, had to look the best so I had to recreate that one. Finding a font that looked right was the toughest part and everything else came relatively easy. All in all, I am very pleased with how this project turned out, though it took much longer than expected.
Participation/Project: 10/8
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